Luisaviaroma Opens
and the Balenciaga Bel Air launch & the Broccoli Perm
The co-founders of Online Ceramics, Alix Ross and Elijah Funk, are parting ways, with Ross leaving to pursue new ventures (starting a “cursed Brandy Melville”, which sounds amazing) while Funk will continue to run the brand. Gen Z's snack and beverage consumption trends show a preference for visually appealing, sweet, and healthy options, with a growing interest in nostalgic and fruity flavors: think Powerade Sour. Balenciaga launched their new Bel Air bag collection, which looks to position itself to higher price bags from heritage French luxury houses. President Joe Biden's watch collection, featuring pieces like the Omega Speedmaster and Rolex Datejust, has brought a renewed focus on high-quality timepieces to the White House for the first time since the 1970’s.
Eater NY: A High-Powered Art World Restaurant Is Opening in Soho
Hauser & Wirth, a leading art gallery, is opening up a new outpost of Manuela in Soho. This is their first restaurant in New York, and it comes after the success of the first Manuela in Los Angeles. The new spot will have a different menu than the LA one, focusing on country-style cooking with local ingredients, with chef Sean Froedtert (previously Celestine, Cookshop, Buvette) in charge. The Wirths' Artfarm hospitality group, which oversees a number of food and hotel properties around the world, is popular with high net worth clientele that you might find at one of their museum-quality galleries. Unsurprisingly, Manuela New York will feature Hauser & Wirth art on its walls, from the likes of Mary Heilman, Mika Rottenberg, and Rashid Johnson. Just another example of a luxury brand seeking to expand its touch points with its wealthy clients.
The Cut: Meet the Teen Boys Getting Perms
This is a lovely trend piece from The Cut. It seems that Gen-Z boys in large numbers are getting perms curl their hair, though it’s hard to pin down why. Some quotes:
“I guess some kids call it ice cream, because when you have curly, fluffy hair all around your head it looks like a scoop on a cone,” says Quinn Goncalves, a newly permed almost-12-year-old. He used to use a curling iron and styling powder to do his hair every morning, but then a kid at school mentioned he got a perm, so Goncalves asked his mom for one. They heard about a salon some kids were going to and paid $120 for his first perm, which didn’t take. Goncalves’s mom did some sleuthing and found a hairdresser who did it for $40. “This one is better and curlier,” says Goncalves. “My friends thought it was cool.”
And:
“I was trying to replicate Dillon Latham,” says Weiss. Last July, Latham, posted a video of himself getting a perm that went mildly viral and now has 5.6 million views. His account remains popular by relying on a beauty trope that never gets old: the makeover. Though most teens call it a glow-up.
The nicknames for this look are great: ice cream, llama, alpaca, broccoli; Self care and glow ups are not just for teenage girls.
Hypebeast: LuisaViaRoma Sets up First-Ever International Flagship in Downtown Manhattan
Luisaviaroma, one of the bigger multi brand stores in Europe, just opened its first big store outside of its home country in downtown Manhattan, New York City. Located on Bond Street, it has two floors for shopping and an extra private level for VIC’s, and is stocking brand like Chloé, Maison Margiela, and Helmut Lang. It really remains to be seen whether LVR can be successful in NYC. Corso Como, another leading Italian multi brand store, failed spectacularly when it opened in the Seaport. While Bond Street is certainly a prime location for foot traffic, this store was opened based on the number of orders from the tri-state area, but it is far from clear that those customers will shop in person. E-commerce customers are very different from brick-and-mortar clients!
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From Team TT
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